Found In:
    Communications/Public Relations > Press Clippings

1909-10 Scrapbook (Part 1 of 2), Sep 4, 1909 - Jan 2, 1910

- Gustav Mahler takes over music direction of the New York Philharmonic, increasing the length of the season from eight concerts to over thirty. - First Concert commences under Gustav Mahler's direction. - Mahler lowers price of admission, believes larger audiences and masses of people can be educated through music. - Mahler makes New York Philharmonic debut as director - Bella Alten performs as soloist with the Philharmonic Society - The Philharmonic gives a series of six historical concerts programming the most famous composers from the Baroque to the present day. - Mahler initiates a Beethoven cycle.
Project Funder
  • Leon Levy Foundation
Preferred Citation
1909-10 Scrapbook (Part 1 of 2), 4 Sep 1909 - 2 Jan 1910, Folder 555-005-01, Communications/Public Relations Records, New York Philharmonic Shelby White & Leon Levy Digital Archives.